Review Sites Affect SEO More Than Your Own!

Review sites are third-party domains that list companies, allowing customers to share reviews and often showing local businesses near the searcher.

Major ones include Yelp, Angie’s List, and Nextdoor. These differ by industry too. Within solar, EnergySage and SolarReviews also matter.

Lots of businesses mostly ignore these to focus on their own website. Huge mistake. They can generate traffic and conversions far eclipsing theirs.

Review sites not only dominate the 1st page of Google’s results for all important keywords, but many prospects use them alone to compare top providers, so it’s important to rank on these “search engines within the search engine” as well.

If you own a local or multi-location business, focus on improving these review sites before your own.

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